Privacy Policy

Last updated on May 2020

This Privacy Policy discloses the Root Enterprise, LLC (“Root”, “us”, “we”, or “our”) privacy practices for (“Website”, “Site”) and the Voyager mobile application (the “App” — see Root App End User License Agreement). This Privacy Policy applies to information collected by the Site and the App, and is intended to generally notify you of the following:

  • What information we collect

  • How we use and share your information

  • How we secure and retain your information

  • Your options and choices

By using the Site or App you agree to this Privacy Policy and the collection and use of information contemplated its terms. This is Root’s entire and exclusive Privacy Policy, and it supersedes any earlier version. This Privacy Policy applies to information we collect from all sources.

What information we collect

For users of our Site and App, we may gather nonpublic personally identifiable information from you and from outside business partners for business purposes. This nonpublic personally identifiable information we collect from you includes your:

  • Email Addresses

Our App. If you have granted Root permission to do so, we will gather certain telemetric data, such as, accelerometer, GPS and gyroscope data, off your mobile device and continue to monitor your device activity until you otherwise change your permissions.

Additionally, the App and/or our business partners gather information through Internet activity, which may include, for example, your operating system, mobile device identification and/or advertising identification number, your phone carrier and interactions with other features within the mobile device while the App is installed.

We store this information in an encrypted environment.

Our website. For users of our Website, we may use common tracking technologies like browser cookies, “Local Shared Objects” (such as “Flash” cookies), analytical tools, device IDs or other technologies. We also collect certain technical information about the device you use to access our site or services, such as user-agent, timestamp, hardware type, language and time-zone settings, IP address, OS type and version, and installed fonts. We do not support the necessary technology to respond to Web browser “do not track” signals or other similar mechanisms. If you click on links to third-party sites, you will be taken to websites we do not control. This Notice does not apply to the privacy practices of those websites. Read the privacy policy of other websites carefully. We are not responsible for third-party sites.

How we use and share your information

  • Root is the sole owner of the information collected from you on the App and Website. 

  • We collect information that you voluntarily give us via sign-on process or other direct contact from you.

  • We will use your information to respond to you regarding the reason you contacted us.

  • The App gathers and combines data from the mobile device for the purpose of analysis and risk evaluation as well as for premium/rate calculation.

  • Data collected by the app may be disclosed to third parties as required by law or regulation.

  • Data collected by the app from your mobile device may be deemed discoverable by third parties and used in an accident investigation, claims, and/or litigation.

  • The App may be legally required to provide the data to others and ⁄or their legal counsel, and you should not expect to retain data privacy or confidentiality.

  • At our discretion, telematics can be utilized in the maintenance of your policy, investigation of a claim, or for any other lawful purposes.

  • We will share your information with business partners as necessary to fulfill your requests. This would be done as required or permitted by law. For example, we may do this to:

    • Fulfill a transaction you requested or service your insurance policy

    • Market our products

    • Prevent fraud

    • Participate in insurance support organizations

    • Send you push notifications

  • The persons or organizations with whom we may share your information may include, among others:

    • Your insurance agent, broker or affiliated companies

    • Companies that perform services, such as marketing, credit/debit card processing, and communication services on our behalf

    • Business partners that assist us with tracking driving behavior, scoring and usage

    • Other financial institutions with whom we have a joint marketing agreement

    • Other insurance companies that play a role in an insurance transaction with you

    • A business or businesses that conduct actuarial or research studies

    • Those who request information pursuant to a subpoena or court order

How we secure and retain your information

Root takes precautions to protect your information. When you submit sensitive information via the Site or App, your information is protected both online and offline.

Wherever we collect nonpublic or public personally identifiable information, that information is encrypted and transmitted to us or by us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser or looking for “https” at the beginning of the address of the web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Our employees have access to personally identifiable information, but they are prohibited from using or disclosing information for any purpose other than performing their work for Root.

Your options and choices

Review or correct your information. You can request to review personally identifiable information you have provided to Root. This does not include information about you that was provided to Root by business partners or your telematics data collected with your permission. To do this please send an email to requesting to review the information you provided us. If you believe that our information is incomplete or inaccurate, you can request that we correct it. Please note we may not be able to provide information relating to investigations, claims, litigation, and other matters. We will be happy to make corrections whenever possible. We will respond to all such requests within a reasonable timeframe.

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Root Inc.

80 E. Rich Street

Suite 500

Columbus, OH 43215

Copyright ROOT 2021. ROOT is a registered servicemark of Root Insurance Company, Columbus, OH. Disclaimer for quotes: We reserve the right to refuse to quote any individual a premium rate for the insurance advertised herein. Disclaimer for coverage: Coverage is available in the event of a covered loss. Exclusions may apply. Not available in all states. Disclaimer for savings: Based on savings reported by actual customers who purchased a new Root policy between October 2019 - July 2020; changes in coverage levels not evaluated. For California residents: Telematics is not used and resulting represented savings are not applicable. Referral program not applicable. Roadside Assistance purchased as separate coverage. Visit for more information.