Everything you need to report on Root

Resources for the press

About Root

Root Insurance is the nation’s first licensed insurance carrier powered entirely by mobile and founded on the principle that car insurance rates should be based on how you drive, not who you are. Through smartphone technology and data science, Root measures driving behavior, and uses it as the primary factor in determining rates. The result is personalized car insurance for good drivers, better rates, and a seamless mobile app experience.

Root is headquartered in Columbus, Ohio and is backed by some of the largest reinsurance companies in the world. Currently, Root is available to drivers in Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Georgia, Illinois, Indiana, Iowa, Kentucky, Louisiana, Maryland, Mississippi, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, and Virginia, and will be coming to more states soon.

Root in the news

  1. BadCredit.org logo


    Root Rewards Responsible Driving Habits with up to 52% Savings on Consumer Insurance Premiums
    April 26th, 2019

  2. Forbes logo


    The Future Of Personal Finance: Fintech 50 2019
    February 4th, 2019

  3. The New York Times logo

    The New York Times

    From Agriculture to Art — the A.I. Wave Sweeps In
    October 21st, 2018

  4. Wall Street Journal logo

    Wall Street Journal

    Auto-Focused Root Insurance Reaches $1 Billion Valuation
    August 22nd, 2018

  5. Nerdwallet logo


    Insurers Turn to Technology to Woo Drivers
    July 29th, 2018

  6. Forbes logo


    Why It’s Time To Rethink Car Insurance
    July 24th, 2018

  7. Entrepreneur logo


    Learn Why Investors are Closely Watching These 20 Companies
    May 31st, 2018

  8. Bloomberg logo


    Texting and Driving Is Still a Minor Ding With Car Insurers
    Kyle Stock — April 23rd, 2018

  9. VentureBeat logo


    Root Insurance’s $51 million funding round is one of the largest raised by an Ohio tech startup
    Anna Hensel — March 27th, 2018

  10. Insurance Journal logo

    The Economist

    American entrepreneurship is flourishing, if you know where to look
    September 30th, 2017

  11. Insurance Journal logo

    Insurance Journal

    Startup Auto Insurer Root Expands by 2 States, Pairs with Lyft on Rental Coverage
    July 6th, 2017

  12. The Business Journals logo

    The Business Journals

    Startup auto insurer Root hires CFO from stalwart State Auto
    Carrie Ghose — April 26th, 2017

  13. Backchannel logo


    This Insurance Startup Wants to Cover Tomorrow’s Self-Driving Cars
    Steven Levy — March 9th, 2017

  14. Wired logo


    Car Insurance Pricing Is Broken, But Your Phone Could Fix It
    David R. Martin — November 28th, 2016

  15. Business Insider logo

    Business Insider

    Tesla owners are already getting insurance discounts for using Autopilot
    Danielle Muoio — March 15th, 2017

  16. Smartstocknews logo


    Tesla Inc (TSLA) Owners to Get Cheaper Insurance if They Use Autopilot
    March 14th, 2017

  17. Electrek logo


    Tesla Autopilot: Insurer claims to take Autosteer usage into account to reduce your bill
    Fred Lambert — March 14th, 2017

  18. Teslarati logo


    Insurance company offers Tesla owners cheaper rates if they use Autopilot
    Kyle Field — March 14th, 2017

Our leadership team

  1. Alex Timm

    Alex Timm

    Co-founder & CEOLinkedIn
    With a vision of completely transforming the insurance industry, Alex founded Root Insurance on the principle that rates should be based on driving behaviors, not demographics. As Co-founder and Chief Executive Officer of Root, Alex leads the company in revolutionizing this outdated industry, using mobile technology and data science to offer personalized auto insurance rates to good drivers.

    Throughout his career in insurance, Alex has built expertise in pricing and reserving, finance, and mergers and acquisitions. Before co-founding Root, Alex worked at Nationwide Insurance as a senior strategy consultant for the property and casualty lines of the business. Alex is based in Columbus, Ohio and is a fellow of the Casualty Actuarial Society and a member of the American Academy of Actuaries.

  2. Dan Manges

    Dan Manges

    Co-founder & CTOLinkedIn
    Dan serves as Co-founder and Chief Technology Officer of Root Insurance, leading the engineering team. Using telematics and machine learning, Dan built the platform that enabled Root to enter the market as the only mobile-first car insurance carrier that gives drivers a price based primarily on how they drive. His team is leveraging modern technology to streamline and improve the insurance experience.

    Before joining Root, Dan was the founding CTO of Braintree, an online payments company that was acquired by PayPal in 2013 for $800M. He began his career in software development with JPMorgan Chase, building software to support SOX Compliance. Dan then served as a senior consultant for ThoughtWorks, where he provided software delivery to innovative organizations.

  3. Daniel Rosenthal

    Daniel Rosenthal

    As Chief Financial Officer, Daniel is responsible for overseeing capital markets strategy & management, finance, treasury, and legal & government affairs at Root. He served as a key adviser to Root as a member of the Root Insurance Co. Board of Directors from 2017 to 2019.

    Daniel has spent most of his career in leadership positions at innovative firms in the aviation industry. In 2009, he co-founded Milestone Aviation Group, a clean-sheet aviation finance company that became the world’s largest helicopter financier. Milestone was acquired by GE Capital in 2015 for $1.8 billion. Subsequently, Daniel served as Chairman, President, and Chief Executive Officer of Milestone, as well as Executive Vice President of Financing and Products for GE Capital Aviation Services. Prior to Milestone, Daniel held several leadership positions at NetJets, and worked as an attorney at Williams & Connolly LLP.

Root's press releases

  1. Business Wire logo

    Root Insurance Raises $350 Million in Series E Funding, Led by Coatue and DST Global

    September 9, 2019

  2. Business Wire logo

    Root Insurance Expands Leadership Team with New CFO and Capital Markets Leader

    August 14, 2019

  3. Business Wire logo

    Root Insurance Announces Entry into California

    August 7, 2019

  4. The Columbus Region

    Root Insurance Expands in the Columbus Region, Creates 400 Jobs

    May 7, 2019

  5. Business Wire logo

    Root Insurance Study Reveals America's Blind Spots behind the Wheel

    April 16, 2019

  6. Business Wire logo

    Root Insurance Announces 2019 Continued Expansion After Monumental 2018 Year

    January 24, 2019

  7. Business Wire logo

    Root Insurance Rewards Safe Drivers with New Pricing Incentive to Curb Distracted Driving

    November 13, 2018

  8. CB Insights logo

    Root Insurance Named to the 2018 CB Insights Fintech 250 List of Fastest-Growing Fintech Startups

    October 22nd, 2018

  9. Business Wire logo

    Root Insurance Raises $100 Million in Series D Funding, Led by Tiger Global Management

    August 22nd, 2018

  10. Business Wire logo

    Root Insurance Announces Significant Expansion in Columbus, Ohio

    May 21st, 2018

  11. Business Wire logo

    Look Both Ways – Root Insurance Survey Reveals 80 Percent of U.S. Drivers Admit to Using a Mobile Device While Driving

    April 3rd, 2018

  12. Business Wire logo

    Root Insurance Closes $51 Million Investment to Expand Customized Auto Insurance

    March 27th, 2018

  13. Business Wire

    InsurTech Startup Root Insurance Kicks off 2018 with Rapid Expansion

    January 23rd, 2018

  14. Business Wire

    InsurTech Startup Root Insurance Expanding its Revolutionary Platform Across the United States

    October 12th, 2017

  15. Insurancenewsnet

    Root Insurance Partners with Lyft to Reinvent Claims Experience, Announces Rental Coverage

    July 6th, 2017

  16. PRWeb

    Arizona Adopts Root Insurance Following Successful Ohio Launch

    May 9th, 2017

  17. PRWeb

    Root Auto Insurance Launches “Lyft on Us” Program for Good Drivers

    March 16th, 2017

  18. PRWeb

    Root Insurance Becomes The First Insurance Company to Offer Discounts To Drivers of Self-Driving Cars

    March 9th, 2017

  19. PRWeb

    Root Insurance Welcomes Doug Ulman to Board of Directors Following Launch of Mobile-First Platform

    December 6th, 2017

  20. PRWeb

    Root Launches Mobile-First Platform to Bring Fair Pricing to Car Insurance

    October 25th, 2017