Everything you need to report on Root

Resources for the press

Our boilerplate

Root is the first insurance company founded on the principle of fundamental fairness. We create personalized products that give good drivers the protection they deserve.

At Root we only insure good drivers, and that is why our rates are always fair. Unlike other insurance companies, we do not bundle good drivers with bad drivers. Instead, we use data science to find and reward good drivers with the best rates.

Root is headquartered in Columbus, Ohio. We are an official carrier licensed by the Arizona, Arkansas, Delaware, Illinois, Indiana, Iowa, Kentucky, Louisiana, Maryland, Mississippi, Missouri, Montana, New Mexico, North Dakota, Ohio, Oklahoma, Pennsylvania, Texas and Utah Departments of Insurance. We are backed by the largest reinsurance company in the world.

Get the rate you deserve.

Our leadership team

  1. Alex Timm

    Alex Timm

    Co-founder & CEOLinkedIn
    Alex has been in the insurance business since the age of 14, building comprehensive expertise in pricing and reserving, finance and mergers and acquisitions. With a vision of transforming the insurance industry, Alex started the first carrier built entirely for consumers and founded on the principle of fundamental fairness, Root Insurance. As Co-founder and Chief Executive Officer, Alex leads the team in revolutionizing a traditionally stodgy and stagnant industry, using mobile technology and data science to offer fair auto insurance rates to consumers. Before co-founding Root, Alex worked at Nationwide Insurance as a senior strategy consultant for the property and casualty lines of the business. Alex is based in Columbus, Ohio and is a fellow of the Casualty Actuarial Society and a member of the American Academy of Actuaries.

  2. Dan Manges

    Dan Manges

    Co-founder & CTOLinkedIn
    Dan serves as Co-founder and Chief Technology Officer of Root Insurance, leading the engineering team. Using telematics and machine learning, Dan built the platform that enabled Root to enter the market as the only mobile-first car insurance carrier that gives drivers a price based primarily on how they actually drive. His team is leveraging modern technology to streamline and improve the insurance experience for Root’s customers. Before joining Root, Dan was the founding CTO of Braintree, an online payments company that was acquired by PayPal in 2013 for $800M. He began his career in software development with JPMorgan Chase, building software to support SOX Compliance. Dan then served as a senior consultant for ThoughtWorks, where he provided software delivery for innovative organizations. Dan is based in Columbus, Ohio.

  3. Cindy Powell

    Cindy Powell

    Cindy brings a wealth of experience to her role as chief financial officer at Root Insurance. In her 26-year career at State Auto Insurance Companies (spanning 4 CEOs and 3 CFOs), Cindy served in various roles, including controller, treasurer and chief accounting officer, as well as chief audit executive. She also served as State Auto’s first ever chief risk officer. In these roles, Cindy provided exceptional leadership to her teams and across the company through periods of high growth, economic downturns, multiple merger and acquisitions and financial transactions. Prior to State Auto, Cindy was with KPMG LLP in the audit division serving the financial services and nonprofits sectors. Cindy is based in Columbus, Ohio.