Cheers to the Designated Drivers.

We’ve built a company for safe drivers, so it only makes sense to make a drink 
that celebrates them, too. Something old-fashioned, made better. That’s kind 
of our thing. So this summer, enjoy our hand-crafted, non-alcoholic, totally free 
root beer. We’re calling it Root Beer.

Keep your eyes out. It’s coming soon.

And please, keep making smart moves behind the wheel.

Sign up to be notified when Root Beer becomes available.

Thank you! You’ll be the first to find out when Root Beer is available.

How the Root app works

Traditional auto insurance companies base your rate on things like age, credit score, marital status, and ZIP code. At Root, we base rates primarily on how you actually drive, not who you are.

  1. Download the app

    Sign up in less than a minute.

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  2. Drive around

    We use your smartphone to measure your driving behavior. Better driving = more savings.

  3. Get your quote

    You can customize and purchase your policy, all in the app.