We’re hiring a Growth Analyst in Columbus, OH

As a Growth Analyst, you will own measurement and analysis for a digital marketing channel (or channels).

Responsibilities:

  • Performance Analysis: Track and monitor performance of assigned marketing initiatives and channels. Partner with Engineering to create and maintain automated performance dashboards as needed.
  • Insight Generation & Optimization Recommendation: Conduct ad-hoc analyses to uncover new insights and make recommendations on how to improve business performance; leverage various analytical and statistical approaches to deepen the quality of insights. 
  • Campaign Management: Manage assigned digital marketing channels. Monitor and execute day-to-day bid changes and budget allocation based on monthly goals.
  • Experiment Design: Partner with the initiative owner to design and deploy testing iterations designed to continuously improve business results. Actively contribute to marketing planning and execution.
  • Creative Management: Report on performance of creative assets and provide insights to creative team to continually make high-performing assets. Maintain creative log.

Desired Skills and Experience:

  • Bachelor’s degree, preferably in Statistics, Economics, Mathematics, or another business-related field
  • 1-2 years of relevant work experience
  • Analytical mindset; proficient in SQL, Excel, and statistical analysis methods
  • Proficient in Tableau or other business intelligence tools 
  • Familiarity with ad management and tracking tools, such as Google Adwords, Google Analytics and Facebook preferred. 
  • Experience with experiment design and A/B test analysis across multiple KPIs
  • Superior teamwork, communication, and problem-solving skills. 

Get in touch

Finding the right people to help us build Root is a top priority. Whether you would like to explore the possibility of working together or simply learn more about the position, we’d love to hear from you!

Apply now

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If you’d like to be a part of what we are building but don’t see an opening that suits you, email us at [email protected].