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Your driving.
That’s what matters.

Good drivers could save hundreds.

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The coverage you need at the price you deserve


The right coverage for you is waiting in the easy-to-use Root app. No paperwork, no hassle. Get started in less than a minute.


We use your iPhone or Android phone to measure your driving behavior. Just get on the road and we’ll give you a quote. Better driving = more savings.


Start driving with a rate based primarily on how you drive. Customize your policy or choose a Root-recommended plan, and see how your price changes with different coverage levels.

Your driving is the #1 factor in your rate

Most insurance companies rely solely on things like your age, job, education level, and ZIP code to give you a rate.

But at Root, we care about what matters most—how you actually drive. We look deeper than traditional insurers by using the sensors in your smartphone to understand important details about your driving. Just download the Root app, get on the road, and we’ll give you a quote.

Root benefits at a glance

Compare our benefits with other insurance companies


Savings of up to $900/year


File a claim in about 3 minutes


Easily manage your policy in the Root app


Earn cash offers for referring friends


Free Lyft credits on select holidays


Roadside Assistance included in every policy


Start driving with Root today and see how much you could save.

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Root Insurance Company

80 E. Rich Street

Suite 500

Columbus, OH 43215

Copyright ROOT 2020. ROOT is a registered servicemark of Root Insurance Company, Columbus, OH. Disclaimer for quotes: We reserve the right to refuse to quote any individual a premium rate for the insurance advertised herein. Disclaimer for coverage: Coverage is available in the event of a covered loss. Exclusions may apply. Not available in all states. Disclaimer for savings: Based on savings reported by actual customers who purchased a new Root policy between September 2018 - August 2019; changes in coverage levels not evaluated. For California residents: Telematics is not used and resulting represented savings are not applicable. Referral program not applicable. Roadside Assistance purchased as separate coverage. Visit for more information.