Fair car insurance in Wisconsin
From Kenosha to Green Bay and Milwaukee to Madison, good drivers in Wisconsin can get the cheap auto insurance rates they deserve. In fact, good drivers could save hundreds. Download our easy-to-use app and see if your safe driving can save you money on quality coverage.
How it works
Car insurance rates are traditionally based on demographics—things like age, marital status, and ZIP code. But Root is a different kind of insurance company. We base rates primarily on how you drive, not who you are. It’s the fair way to price auto insurance.
Download the app
Visit the App Store or Google Play. Sign up in less than a minute.
Drive around
We use your smartphone to measure your driving behavior. Better driving = more savings.
Get your quote
You can customize and purchase your policy, all in the Root app.
State requirements for car insurance in Wisconsin
What are the minimum auto insurance requirements in Wisconsin?
To legally operate a vehicle in Wisconsin, you must carry Liability insurance and Uninsured Motorist coverage. If you are found driving without these coverages, you may face fines and suspension of your vehicle registration.
Liability coverage
Liability coverage helps to pay for property damage or bodily injuries that occur from a car accident you cause. It does not cover harm to you or your family members (that’s what Medical Payments coverage is for). It also doesn’t cover your vehicle, but Collision and Comprehensive coverages do—these additional coverages can help you avoid major expenses in the event of an accident.
Minimum required Liability coverage in Wisconsin:
$25,000 Bodily Injury (per person)
$50,000 Bodily Injury (per accident – multiple people injured)
$10,000 Property Damage
Remember you can select higher limits if you’d like more coverage.
Uninsured Motorist coverage (UM)
UM is another required coverage. This insurance pays for the damages, losses, and injuries you suffer if you’re in an accident caused by a driver who doesn’t have car insurance.
Car insurance companies are required to offer this coverage as part of your policy. You can reject this coverage in writing and still be in compliance with car insurance laws.
Minimum required Uninsured Motorist coverage in Wisconsin
$25,000 Bodily Injury (per person)
$50,000 Bodily Injury (per accident – multiple people injured)
Again, you can always opt for higher limits if you want more coverage.
What other coverages does Root offer?
Collision
Rental Car coverage
Personal Injury Protection
Medical Payments
(MedPay)
Comprehensive
(including glass coverage)
Roadside Assistance
(included with every Root policy)
What is the average cost of car insurance in Wisconsin?
The average Wisconsinite pays $1,049 [1] per year for their auto insurance policy, but many drivers pay a lot more. Bad drivers often drive up prices for good drivers. Root doesn’t insure bad drivers, so Root customers could save up to $900 a year—all while enjoying fair and simple car insurance.
Start saving on auto insurance in WI
Get a car insurance quote based primarily on how you drive. You could save hundreds.